Sofia Monroe

Sofia Lois Monroe is an Emmy-nominated, award-winning content producer, mentor, and serial "Philanthropreneur" with over 17 years of experience in film, television, digital media, and business development. Her work spans executive producing, directing, line producing, and content strategy, alongside a deep commitment to social causes and mentorship.

Sofia was born and raised in Pueblo,CO. Her journey began at a young age as a peer youth mentor, helping children involved in her parents' drug and alcohol case management program. Initially pursuing Pre-Med as a student-athlete at Adams State University with aspirations of becoming a doctor, she soon realized her passion lay in helping people through storytelling and media instead.

This shift led her to the production world in Los Angeles at 22 years old, where she first learned about film distribution as an intern with Taurus Entertainment. Sofia had the opportunity at 23 years old, to help start a production company named Dream Factory Entertainment with her mentors Robert Dudelson and Stephen Langford. Her work involved contributing to the branding and launch of the company. During her time at Dream Factory Entertainment between 2012-2015, Sofia was the lead producer for the company’s six independent feature films (budgeted from approximately $5,000 to $150,000) distributed both domestically and internationally.

Monroe's freelance and company experience includes producing viral content while working for a former company known as Defy Media, travel videos, Emmy-nominated and award-winning short films, and Lionsgate original comedy content. She has produced for federally funded contracts, grants and programs, red carpet live streams, and experimental branded social media content. Additionally, Sofia has co-produced projects like "The Cleaners" featuring Mike Epps.

Her vast experience also extends into large-scale event production, having worked in various departments for over 40 show productions and award shows over a span of more than 10 years, including multiple Grammys, People’s Choice Awards, BET Awards, and the MTV Movie Awards. Overtime, she learned to combine her talents in content creation with her drive to make a meaningful social impact.

In 2015, Sofia founded Daymaker Productions, an independent company that merges storytelling with philanthropy. Based in Las Vegas, Daymaker Productions produced content for brands like Doritos, Pepsi, and Caesars Palace, while also developing its services that supports youth, economic development ,underserved groups, and non-profits. The company’s mission is to provide services and produce content that not only entertains but also promotes social good, helping to tell intergenerational stories that uplift, empower, and educate.

Throughout her career, Sofia has been actively involved in various facets of economic development and projects for beta and startup ecosystems. She has contributed her knowledge to boards and committees, including CatalystStories.org, its mentorship program and curriculums. Her initiative to introduce a sports category at Catalyst speaks to her belief in the power of storytelling across all sectors, including sports. This sports category was the first of its kind, inspiring other festivals to adopt the concept.

Sofia's collaborative efforts also include having played a key role in the creation and establishment of PromiseStartups.com and introduced the concept of a community media center at Nevada Partners, further demonstrating her passion for community improvement and empowerment.

Beyond entertainment, Sofia continues to contribute to economic development and startup ecosystems through initiatives that focus on social impact. Whether producing original content, consulting with startups, or speaking on social impact, Sofia remains dedicated to leveraging media and business as tools for positive change. Daymaker Productions embodies her vision of using storytelling to help people help more people, both locally and globally.

Visit DaymakerProductions.com to learn more about its work in content creation, social impact, and community engagement.